Social media · content that sells
Contentyourcustomerissearchingfor,notthecontentyoufeellikeposting
Strategy + production + publishing + community. No generic reels, no empty motivational quotes.
The problem
Posting 'whatever comes to mind' at 9 on a Monday doesn't work. What works: content aligned with your customer's real searches, with a coherent editorial calendar and metrics that connect to leads, not likes.
How we solve it
We build your monthly editorial strategy based on (1) your sector's keywords, (2) your customers' real questions, (3) platform trends. We produce the pieces (text, photography, video) and publish them at optimal times. We report leads, not impressions.
Methodology
4 phases. No shortcuts.
Editorial strategy
Analysis of audience, competition and topics with traction. We design content pillars (educational, authority, social proof, call to action).
Monthly production
A monthly 1-2 hour filming session with you (in person in Alicante or remote). We edit, write the copy and design the carousels.
Publishing and community
We schedule the pieces at the best time per platform. We reply to comments and messages in under 4h during working hours.
Reporting and adjustment
A monthly report with reach, engagement, leads and next-action metrics. A strategy meeting every 30 days.
What's included
Concrete deliverables
- Monthly editorial calendar
- 8-12 pieces/month (carousels, reels, posts)
- Audiovisual production included (filming + editing)
- Copywriting optimised per platform
- Visual design consistent with your brand
- Scheduling with Metricool/Buffer
- Community management and replies
- Monthly report + strategy meeting
What you won't get here
Honesty first
- Generic posts downloaded from Canva templates
- Trend reels that don't fit your brand
- Bought engagement or bots
Best for
- Professionals (solicitors, doctors, consultants) who need authority
- Restaurants and local shops that want to fill up with customers
- B2B SMEs capturing leads on LinkedIn
Real KPIs
What you measure is what you improve
Average on LinkedIn versus the typical 2% for SME accounts.
Qualified leads on average from month 3.
Monthly increase in qualified followers (not bought).
Frequently asked questions
What people ask us about social media management
Do I have to appear on camera?
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Only if your customer expects to see you. For professionals (solicitors, doctors, consultants) it's highly recommended because it builds authority. For restaurants or shops, the content can focus on product, team and experience.
Which platforms do you work on?
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Specialists in LinkedIn, Instagram and TikTok. For B2B, LinkedIn is the priority. For hospitality and retail, Instagram + TikTok. If you need Twitter/X or YouTube, we'll assess it.
Who comes up with the ideas?
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We do, based on your sector and keywords. You approve the monthly calendar. The idea is that you fully offload the creative generation while keeping editorial control.
Real case studies
Other businesses where we've applied this
Shall we talk for 15 minutes?
I'll show you 2 case studies like yours and, if it's not a fit, we never message again. No hard sell, no strings attached.