Hi,I'mTafa. SoftwareengineerandfounderofSpringmarket.

I'm Teferi Samuel Laforga Ena — everyone's called me Tafa since school. I grew up among the shops and family businesses of Alicante. My first lesson in marketing didn't come from a book; I learned it watching a local bakery close down because it couldn't adapt to online orders. That day I understood that the difference between an SME that survives and one that shuts down is, very often, a digital decision made in time.

I studied Computer Engineering and from day one I combined the degree with real projects: websites for friends with businesses, ad campaigns for acquaintances, automations for accountancy firms. Those years of coding by day and selling by night gave me something the university didn't: understanding that the code matters less than the strategy behind it.

After that I spent time at a digital agency, where I learned the bitter side of the model: agencies tend to sell what they have in stock, not what the client needs. I saw accounts paying €3,000 a month for services that weren't moving the needle, and I saw good in-house professionals bite the dust trying to rescue them.

I set up Springmarket on one simple premise: diagnosis before the sale. If on the first call I spot that we're not a fit, I tell you and the conversation's over. If we are a fit, I send you a proposal with a fixed price and we get to work. No hourly rates, no hidden fees, no artificial upsells.

Today I work with SMEs in Alicante and the Costa Blanca, backed by a network of specialist freelancers across Spain, with the conviction that small businesses deserve the same level of technical execution as a multinational — priced to their scale and explained in their language.

I personally handle the strategy, the copy and the project direction. That's what has the most impact and it's what most agencies outsource badly. The execution (design, development, video editing, campaign management) is done by a network of specialist freelancers I've worked with for years — all in Spain, all with a verified account in my client system.

Direct communication over WhatsApp, no tickets, no middlemen. Reply in under 4 hours during working hours, meetings every 3 days if the project is active, monthly meetings if we're in maintenance mode.

You own everything we build: the code, the access, the ad accounts, the database, the content. If one day you decide to leave, you take your entire business with you. No strings, no contractual ransomware.